VIDEO PROMOSI PERGURUAN PENCAK SILAT (PPS) BETAKO MERPATI PUTIH DENGAN TEKNIK SINEMATOGRAFI

PPS Betako Merpati Putih is a cultural heritage inherited from Indonesian ancestors which was originally a family science of the Palace which was inherited from generation to generation which in the end the will of the Merpati Putih Science teacher was permitted and disseminated with the intention to be developed to be useful for the country. Currently there is no promotional media used to introduce the PPS Betako Merpati Putih to the general public. The purpose of this study was to make a promotional video with a cinematographic technique in the form of PPS Betako Merpati Putih which was visually interesting. The method for developing multimedia systems is used Multimedia Development Life Cycle (MDLC). The results of this study have made a promotional video for PPS Betako Merpati Putih using cinematographic techniques and tested it to the public to get results 90.01% interested in PPS Betako Merpati Putih.