SISTEM INFORMASI WEBSITE PERUMAHAN SEBAGAI MEDIA MARKETING DAN PORTOFOLIO PERUSAHAAN (Studi Kasus: Perumahan Grand Harmoni Purwokerto)

Marketing activities have now grown so rapidly, especially in the property sector, in their activities the obstacles experienced are the distance of consumers to be able to check the location and consumer data that is lacking to support housing marketing needs, for that researchers do research by utilizing a website where on the website there are features 360 image display and guest book data retrieval as well as using the website as a housing portfolio. Making the website using the Rapid Application Development (RAD) method which was chosen because of the flexibility between developers and users and limited research time. The Grand Harmoni housing website was created with the aim of increasing housing marketing activities with the 360 image feature and making it easier for users to find housing information. The result of this research is that the Grand Harmoni housing website can run well, which can display housing information and 360 images. Users (Grand Harmoni housing marketing) can also use the website properly and make it easier for users to carry out marketing activities later. From the results of these studies, it can be concluded that the existence of this website can facilitate users (marketing of Grand Harmoni housing) and support marketing activities so as to increase consumer purchasing power in Grand Harmoni housing.