PROMOSI SMART HAND SANITIZER (SMAZER) MENGGUNAKAN ANIMASI 2D

With the Covid-19 virus which has an impact on restricted activities, in crowded points that are visited by many people such as shopping centers, libraries, hospitals as well as agencies and offices that encourage the importance of carrying out health protocols in preventing the virus which must be implemented by everyone. individuals, such as always using a mask, washing hands with soap or using a hand sanitizer, and checking body temperature. So the students of the University of Amikom Purwokerto whose address is at Jl. Lt. Gen. Pol. Soemarto Purwokerto created a technology product to simplify the process of implementing the covid-19 protocol, namely Smazer, because the promotion system was deemed less attractive and effective, with existing considerations and based on interviews with informants that 2-dimensional animated videos were more effective, and information was easily conveyed and could be interesting. the attention of visitors on social media, it was decided to make a Promotional Video. The purpose of this research is to promote the results of technological products made by students of the University of Amikom Purwokerto to the wider community. The method of data collection in this research is in the form of literature studies, observations and interviews, then in the development method the author applies the 3P process flow for pre-production, production and post-production. The results of this study resulted in a promotional video for smart hand sanitizer (smazer) using 2d animation.