PENERAPAN MOTION GRAPHIC DAN FLAT DESIGN UNTUK MEMBUAT IKLAN VIDEO SEBAGAI PROMOSI PERCETAKAN AMRINDO DIGITAL PRINTING (Studi Kasus: Percetakan Amrindo Digital Printing Karangmoncol)

Amrindo Digital Printing is a printing company that sells billboards, banners, placards, id cards, acrylic boards, pins, stickers and business cards. This printing house is located at Jl. Jend Sudirman, Krajan I, Karangmoncol, Kec. Randudongkal, Kab. Pemalang, Central Java. In Amrindo Digital Printing's promotional media, which still uses product photos, therefore we need a promotional media that is packaged in an attractive way. The method used in this study is based on 2D animation which applies motion graphics and flat design techniques. Youtube social media is used as a promotional media for Amrindo Digital Printing to introduce the products produced and information about printing. The purpose of this research is to produce an attractive promotional video so that it is better known to the wider community based on 2D animation that applies motion graphics and flat design techniques. The results of this study are in the form of a promotional video for Amrindo Digital Printing with a duration of 1.35 seconds that have been uploaded via social media youtube, and get 1,200 views with the highest video owned by the Amrindo Digital Printing printing youtube channel in the hope of having a positive impact on the community so that they are more get to know Amrindo Digital Printing printing.